Saturday, April 25, 2009

AIRCEL Launch with 93.5 SFM

The launch of Aircel network provider was a major campaign, which kept everybody on their feet for a week because we were fortunate to be the sole radio partners for Aircel launch here in Bangalore. The face of Aircel in Bangalore was Punith Raj Kumar who was interviewed live on air. Three full days were dedicated for the campaign of this launch and the event was broadcast live which involved many celebrities conveying their best wishes, including Kunal Ganjawala, Punith Raj Kumar and many more. The entire event caught limelight with the launch party that was hosted in The Leela Palace and the press conference in The Taj Westend. Three days of fun, entertainment and freshness for the people of Bangalore. Live broadcast of the colourful, high profile evening was a mesmerizing experience for the entire programming team at SFM. The post launch party was a busy day as a roadblock was organized and everything that was told and went on air spoke about Aircel. The effort and dedication to make this show a grand success was paid off well after all!!!

Everything was unique…..right from the launch campaign to the launch party. Well, Aircel and SFM said it in style, Namaskara Bengalooru.

PICTURE GALLERY

SFM RJs at AIRCEL Launch and LIVE event coverage from the venue

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